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How to bag the best bargains at IMATS this year?

UPDATED FOR 2017

Bargains at the IMATS

One of the most fun parts of IMATS London has to be the shopping. Vendors exhibiting at the show typically give discounts ranging from 10% to a whopping 50% or more, and some will also have exclusive products and limited editions on sale, many of which you won’t be able to buy anywhere else. Here are some top tips on bagging genuine bargains at IMATS:

Know the prices before you get there

If you’ve got your eye on some particular products, it’s worth checking what the standard prices are before you go, so you can see if you’re really getting a good deal or not. The website lists the exhibitors for IMATS London with links to their websites, making your job a pretty easy one!

Check for coupons before you go

Some exhibitors (including Nanshy!) may be offering discount coupons, money off vouchers or tickets for freebies on their website and social media feeds in the weeks leading up to the event. Check the websites and Twitter / Facebook pages of your favourite brands for coupons before you go, and print out any that you think will come in handy.

Shop with a friend

Going with a friend not only makes the event more fun, it might also unlock some amazing discounts by splitting the cost of multiple purchases. It’s unlikely you’ll want to buy 6 MoYou nail polish colours for £20 by yourself, but you could go splitsies with a friend and have three each, bagging the discount and a reasonable number of polishes too.

Get there early

There are more often than not big queues to get in, even at eight o’clock in the morning! Everyone wants to get to those deal first, so don’t be left out by turning up late.

Snap up the limited editions

If you’re eyeing up a limited edition product at a stand, buy it. Many of these brands produce only a handful of limited edition or new products, often unavailable to buy anywhere else. Grab it now, and be the envy of your friends with your exclusive item from IMATS.

Haggle

Believe it or not, you can negotiate at IMATS. Sunday is the best day to haggle, as the event starts to wrap up and people start packing away. Talk, particularly to vendors that you know, have travelled a long way to be at the show, as they’re unlikely to want to lug their products back with them if they don’t have to.

Of course, if you’re a makeup professional or student, you might be eligible for the Make-Up Artist Pro Card from Make-Up Artist magazine. This card gives a discount on entry tickets to IMATS, expedited entry to the show and access to the Friday Pro card only events.

If you haven’t already got yours, be aware that processing can take up to 6 weeks, so you’ve probably missed it for 2017. But get it in time for 2018, because Pro Card holders can often unlock discounts which are unavailable to the rest of us, particularly from the big name brands.

Even if you can’t get the Pro Card, you can certainly get your hands on some red hot discounts at IMATS London 2017. Here at Nanshy, we’re offering lots of our popular, cruelty-free brushes at a discounted price. Come and see us at stand 310 to bag a bargain at the show!

IMATS 2016 recap:

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Our top 5 tips on surviving IMATS (with your credit card intact!)

Surviving IMATS

Whee! IMATS, the International Makeup Artists Trade Show, is coming to London on the 10th – 12th July 2015, and we’re over the moon to be going along. As a business, it will be our first time exhibiting at the event, although of course we’ve all swung by as shoppers at least once or twice. If it’s going to be your first time at the event too, you’ll find these IMATS survival tips will come in very handy.

1. Budget before you go

Before you even think about what you’re going to be doing, set yourself a budget and stick to it! There are loads of exclusive show discounts on offer, so it’s worth saving up so you can bag a few bargains. You might even want to take cash and leave those credit cards at home; it’s faster and it means you won’t walk into Kryolan or MAC walk out with half your rent gone.

2. Plan ahead

With so much going on at IMATS, it’s crucial that you make a plan of attack well before you get to the show. You might be desperate to attend the Bobbi Brown bridal class on Saturday morning, or to catch David Horne on the Open Forum Stage, but if you don’t know what’s going on and when, you’re likely to miss things. Don’t forget to put your name down early for the space limited workshops to avoid disappointment.

3. Do your research

Take a look at the exhibitors list and do some research on the brands you love before you get there. There certainly are some amazing bargains to be had, but equally there will be a good deal of products on sale at full price too. If you’re after some eyeshadow from Sugarpill, it’s worth knowing what the regular prices are so you can see if you’re actually getting a show bargain or not.

4. Follow your favourites

If you’re on Twitter, get following the style and make-up gurus that you’d love to meet at the show, otherwise you might just walk past them without noticing! Bloggers, gurus and popular vloggers will often look quite different at IMATS London to how they normally do; they could be wearing a wig, extensions, full costume, who knows! Follow them on Twitter, and they might just announce where they are at the show, giving you a chance to fangirl/boy all over their presence!

5. Be open to trying new things

IMATS is an amazing place to get up close and personal with your favourite brands, but it’s also a great place to discover something new and exciting. Rather than rushing to join the queue at Inglot as soon as you get there, spend some time exploring the stands of the brands you’ve never heard of too. You might just discover a hidden gem or two!

Most importantly, get ready to have lots and lots of fun! Although originally intended as an industry show for make-up pro’s to restock at discounted prices, IMATS has become something much more social over the years. Expect to meet new friends, try new things and generally have a great time.

Nanshy can’t wait for the big weekend! Come and see us on stand 310, and don’t forget your £5 off voucher, available here on the website.